Losing weight can feel like cracking an impossible puzzle. What should you eat? What's the best kind of exercise? And do weight loss supplements actually work—or are they just expensive hype? Every supplement out there boasts miraculous fat-burning properties.

Ever feel like your day is a non-stop whirlwind of work, responsibilities, and endless to-do lists? Wouldn't it be nice if you could hit pause and breathe a little easier? To not just survive but truly thrive? That's why we're here—to take you for a quick dive (quick enough not to add any more stress to your already-overloaded day) into the best daily habits to have if you want to swap some stress for a little more serenity.

If you've been on a weight loss journey — or supported others to do so — then you know that getting in shape doesn't look like what you see in the movies. It's not all A-HA moments and Rocky montages, waking up every day with wall-to-wall motivation and shiny hair. It's a grind. There are setbacks, backtracks, and rough days. Maybe a little bit of ugly crying here and there.

Drumroll, please ... Simple has just been awarded bronze in the Mobile Applications category at the Digital Health Awards! These awards are the largest of their kind in the United States, which makes us doubly thrilled to be recognized for our commitment to helping you reach your health and weight loss goals.

Here at Simple, we're always looking at how we can improve your weight loss journey. For our latest study, we analyzed data from over 23,000 Simple users, and the results are remarkable. The findings show that the more often you interact with Avo — our in-app AI health coach — the more weight you're likely to lose.

We've been investigating how effectively our Nutrition Score feature helps people lose weight — and found some incredible results. With over 15,000 users involved, our study shows: you can trust Nutrition Scores to educate and guide you toward your goals.

Amazing news — on June 5, Simple won the Digital Innovation Award 2024 from the British Dietetic Association! Let us fill you in. Last year at Simple, we developed Nutrition Scores — a nonjudgmental food feedback system that supports you to lose weight without a calorie count in sight.

Your weight loss journey is about to get a whole lot smoother. Whether you're navigating a menu at your favorite restaurant, rummaging through your fridge for dinner ideas, or looking for quick feedback on your meals, Avo Vision is here to help! This new addition to Coach Avo helps you make healthy choices and stress less, so you can go about your day with ease. What is Avo Vision? Avo Vision helps you share your world with Avo using our Nutriscanner technology. With just a quick photo, you can get insights, recipe ideas, and nutritional feedback tailored to your goals.

Erythritol — it's not exactly a household word. So, either you already know what it is and are here to find out about all things erythritol and fasting, or you've gone down the what breaks a fast rabbit hole and landed here! No matter what brought you here, welcome!

Weight loss is one of the most popular reasons people tap into wellness plans, fitness journeys, or seek consultation from a medical professional. We know that maintaining a healthy weight can prevent health conditions, injury, and even premature death. But why is it so hard for some people to lose weight once they've gained it?