Welcome, Forbes Health readers

Looking for a diet-free path to lasting weight loss? You’re in the right place. Simple’s science-led app pairs habit tracking tools with cutting-edge AI coaching to provide a personalized path to a healthier life, body, and mind.

FORBES60

Use this code for 60% off your initial purchase.

Use code FORBES60 for 60% off

Why has Forbes Health teamed up with Simple?

To help you finally achieve the weight loss results you deserve. Like Simple, Forbes Health cares about your well-being. Together, we can help more people experience the life-changing power of a thriving body and great health through Simple’s unique method that’s already helped users lose over 13 million lbs (and counting).

17M+

people started their Simple life-changing journey. Now it’s your turn!

Real results
Unique journeys

  • Lori

    - 73lbs

    “The thing that’s helped me the most is reminding myself that it’s not that I can’t have it, I just can’t have it right now. Not denying but just delaying.”
  • Teresa

    - 10lbs

    “I’ve lost a pant size, I’ve lost 10 pounds, my clothes are loose…. I have more energy and mental clarity — so many good things have come to me!”
  • James

    - 30lbs

    “If you’re honest with what you put in, you’ll get feedback from the app that I feel has been super helpful”
  • Joelle

    - 50lbs

    “It’s been life-changing to see my eating habits in a whole new way. Simple taught me to be more mindful of my meal planning”
  • Debi

    - 76lbs

    “The Simple app made it really easy for me to keep track of my water and tea intake, as well as my foods, and the hours I’ve been fasting… I finally feel like I’m in control of my health!”

Why trust Simple?

Like Forbes Health, we’re here to make your wellness journey simpler, smarter
and less stressful. Everything we do is designed with your weight loss goals and
well-being in mind. You’re in safe hands.
Strong science base

Our powerful weight loss coaching app is guided by strong research and a global team of health, nutrition, and behavior change experts.

Advanced AI technology

The Simple app uses cutting-edge AI technology, trained by genuine experts, to coach you to lose weight safely.

Personalized approach

One-size-fits-all diets don’t work. You won’t find them (or any other kind of diet) at Simple. We coach you to develop the lifestyle and habits you need to reach your goals.

Judgment-free zone

We know how hard weight loss can be. Our AI-powered coach Avo has been trained to lead with compassion, positivity, and understanding.

Strong science base

Our powerful weight loss coaching app is guided by strong research and a global team of health, nutrition, and behavior change experts.

Advanced AI technology

The Simple app uses cutting-edge AI technology, trained by genuine experts, to coach you to lose weight safely.

Personalized approach

One-size-fits-all diets don’t work. You won’t find them (or any other kind of diet) at Simple. We coach you to develop the lifestyle and habits you need to reach your goals.

Judgment-free zone

We know how hard weight loss can be. Our AI-powered coach Avo has been trained to lead with compassion, positivity, and understanding.

Weight loss that feels easier than ever to achieve and maintain

Use code FORBES60 for 60% off

Check in daily

Check in with our AI-powered coach Avo to get a personalized action plan tailored to your energy, goals, and needs.

Dine out with confidence

Scan menus anywhere you dine out to discover which meals align best with your goals.

Improve eating habits

Log your meals to get a Nutrition Score and learn how to balance your foods for weight loss, energy, and health.

Get support 24/7

Chat with Coach Avo any time to get quick answers and practical ideas that keep you moving forward.

Check in daily

Check in with our AI-powered coach Avo to get a personalized action plan tailored to your energy, goals, and needs.

Dine out with confidence

Scan menus anywhere you dine out to discover which meals align best with your goals.

Improve eating habits

Log your meals to get a Nutrition Score and learn how to balance your foods for weight loss, energy, and health.

Get support 24/7

Chat with Coach Avo any time to get quick answers and practical ideas that keep you moving forward.

Your path to lasting weight loss starts here

Take the quiz to see your personal weight loss timeline and start your Simple journey.

Use code FORBES60 for 60% off

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